Get Free Songs from eMusic with Every Avis Car Rental
February 19, 2008
Choose From More Than Three Million Tracks and Customized Playlists
NEW YORK and PARSIPPANY, N.J., Feb. 19 /PRNewswire/ — For many people,
the idea of a car trip without music is unthinkable. From compact disks to
MP3 players to satellite radio, travelers always want to bring along the
perfect soundtrack for their road trip. Now eMusic, the world’s largest
digital retailer of independent music, is teaming up with Avis to offer
free music with every car rental.
Avis renters can choose from eMusic’s vast catalogue of more than three
million music tracks and will receive five free tracks for every rental up
to four days in length, and ten tracks for rentals more than five days in
length. Avis will also offer renters who complete a reservation the eMusic
free “Daily Download.”
To help them get the most out of their travel, eMusic and Avis will
provide renters with exclusive playlists developed by dedicated
“eMusicologists” themed for holiday weekends, specific destinations and
more. Recent playlists have included “Country Roads,” featuring Taylor
Swift and Patsy Cline, “American Roots,” including jazz and blues masters
such as John Coltrane and John Lee Hooker, and a variety of Christmas
holiday playlists. Avis customers can also sign up for an eMusic free trial
and use the service to discover more great music and audiobooks for their
next business or leisure trip, and because eMusic provides all tracks in
the universally compatible MP3 format, they can easily transfer those
tracks to any digital music device or burn to CD for use in their car, home
or portable music player.
eMusic’s artists include indie rockers such as Arcade Fire and Spoon,
legendary performers Johnny Cash and Creedence Clearwater Revival and
seminal jazz masters such as Bill Evans, John Coltrane and Miles Davis.
eMusic’s long- standing devotion to authentic sounds and adult customers
led Avis to partner with the company as its exclusive music partner.
“We’re always looking for ways to enhance the rental experience and
help make trips more enjoyable for customers,” said Becky Alseth, senior
vice president of marketing for Avis Budget Group, parent company of Avis.
“Music and driving go hand-in-hand, so eMusic is the perfect way for our
customers to find songs to capture the mood of their trip. It’s just
another way that ‘We Try Harder’ to make each trip memorable.”
“eMusic is looking forward to helping Avis customers create the ideal
soundtrack for their next business or pleasure trip,” said Kip Morgan,
eMusic chief marketing officer. “Both Avis and eMusic focus on adventurous
adult customers, and eMusic offers them the chance to discover more than
three million tracks of expertly curated independent rock, jazz, classical,
electronic and world music.”
To receive free music downloads, customers must enroll in the Avis
eMusic Giveaway at http://www.avis.com/emusic. Car rental reservations must be
made through avis.com or through the Avis reservation center at
1-888-777-AVIS. An e-mail containing eMusic download codes will be
automatically sent after customers complete each qualifying rental. For
more information, visit http://www.avis.com/emusic.
About eMusic
eMusic (http://www.emusic.com) is a digital entertainment retailer focused on
serving customers aged 25+ by offering independent music and audiobooks in
a universally compatible format at a great value. It is the world’s largest
retailer of independent music and the world’s second-largest digital music
service, with more than three million tracks from 27,000 of the world’s
leading independent labels and over 1,500 titles from top audiobooks
publishers. To serve its customers, eMusic provides award-winning editorial
content, a vibrant online community and unrivaled music discovery tools.
eMusic’s subscription-based service offers 25 free downloads or one free
book at sign-up, giving consumers an inexpensive, low-risk way to explore
great new music and books they wouldn’t find otherwise. Its universally
compatible MP3 files play on any device including the iPod(R). Based in New
York with an office in London, eMusic.com Inc. is wholly owned by
Dimensional Associates, Inc., the private equity arm of JDS Capital
Management, Inc.
About Avis
Avis Rent A Car System, LLC and its subsidiaries operate one of the
world’s leading car rental brands, providing business and leisure customers
with a wide range of services at more than 2,100 locations in the United
States, Canada, Australia, New Zealand and the Latin American / Caribbean
region. Avis is one of the world’s top brands for customer loyalty, ranking
as the number one car rental company in the 2007 Brand Keys(R) Customer
Loyalty Index. The company is a wholly owned subsidiary of Avis Budget
Group, Inc. (NYSE: CAR). For more information, visit http://www.avis.com.
SOURCE Avis
- Via Motor News Network [ http://www.motornewsnet.com/ ] [Inbox MM]











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