Women Riders … Bikes … Camera … Action!

July 2, 2008

Harley-Davidson Challenges Female Film Makers to Capture the Spirit of Women Riders in Special Contest

MILWAUKEE, July 2 /PRNewswire/ — To help inspire women to get into the
sport of motorcycling, Harley-Davidson announced a special contest
challenging female film makers to capture the passion, spirit, independence
and empowerment that embodies the spirit of female riders.

Female film makers are encouraged to submit a two minute film about
women riders to the Motor Company for the chance to win $5,000, a new High
Definition video camera, Harley-Davidson MotorClothes(R) and the
opportunity to showcase their film at a premiere party in Los Angeles.

Over the past several years, women have increasingly embraced the sport
of motorcycling — seeking the freedom and adventure associated with the
open road, polished chrome and a sweet sounding engine. The number of women
who have purchased new Harley-Davidson motorcycles has tripled over the
past 20 years, with women now accounting for nearly 12 percent of new
Harley-Davidson motorcycle purchases.

“More women are getting off the back of the bike and climbing into the
seat of their own motorcycle as they see others realizing their dream of
riding,” said Leslie Prevish, women’s outreach manager for Harley-Davidson
Motor Company. “This contest aims to capture the passion, self-confidence
and beauty of female riders and inspire those who are thinking about riding
to grab life by the handlebars and hit the open road.”

Female film makers from across the country are encouraged to enter the
Bikes, Camera, Action! Contest and can submit their films between now and
September 30, 2008. For more information about the contest, including the
official rules, visit http://www.bikescameraaction.tv.

Harley-Davidson Motor Company, the only major U.S.-based motorcycle
manufacturer, produces heavyweight motorcycles and a complete line of
motorcycle parts, accessories and general merchandise. For more
information, visit Harley-Davidson’s Web site at
http://www.harley-davidson.com.

# http://www.harley-davidson.com
# http://www.bikescameraaction.tv

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